People are often shocked that many pages on their website have a post-graduate reading level. As part of my process of talking to potential clients, I offer a brief website audit and a reading level analysis is part of it. Often people also have many text-heavy pages and only a few photos or graphics. The result is a website that is dense and inaccessible.
My clients work for social change by prioritizing the needs of communities and people directly impacted by injustice. Too often, though, their websites fall short of that mission. Luckily, there are some straightforward ways you can make your website friendlier and more accessible to a variety of audiences right now.
These are just a few of the tools I employ when collaborating with people on a website redesign. Try them out, or chat with me to see ways I can help make your website itself be a part of your organization’s work.